Club

Bid now: Exclusive matchday experiences as LFC and Standard Chartered celebrate 'Play On'

Liverpool FC fans have the chance to bid on exclusive matchday experiences as the club and main partner Standard Chartered prepare to mark this year’s ‘Play On’ front-of-shirt logo swap campaign.

Standard Chartered 'Play On' logo - 21/10/2026

Supporters can bid for mascot places and the opportunity to take part in a half-time penalty shootout, with all proceeds going to LFC Foundation to support programmes designed to keep girls in sport.

As part of Standard Chartered and the club’s joint Play On initiative, which aims to combat the issue of girls dropping out of sport at twice the rate of boys by age 14, the club will replace the Standard Chartered logo on the front of players’ shirts with the Play On logo for two fixtures this November.

The logo swaps will take place during Liverpool FC Women’s match against Chelsea on Saturday November 21, followed by the men’s fixture versus Manchester United at Anfield on Sunday November 22.

Signed match-worn and match-prepared shirts will also be up for auction, with details to follow.

Last year’s Play On front-of-shirt logo swap campaign raised nearly £100,000.

The mascot and penalty shootout auctions are open here until Friday November 6.